Keir Wenhamm-Flatt on Reverse Engineering, Pre-Season Testing and the Optimal Block

To the strength and conditioning coach, speaker, and consultant, Keir Wenham-Flatt, asking the right questions is as crucial as getting the right answers. Keir is the founder of Strength Coach Network, a platform that helps strength and conditioning professionals climb the coaching career ladder. He has presented at major sporting organizations, including the NFL, NBA, MLB, English Rugby Premiership, and the Argentina Soccer Primera. Keir, who has worked at the elite level of multiple sports worldwide, believes that coaches need to keep asking themselves the right questions on everything they do—from reverse engineering sports to pre-season testing. Keir joins me today to discuss what he learned from professional to collegiate sport and why the collegiate strength and conditioning game is tough. He outlines the concepts of reverse engineering performance and testing to ensure we’re getting the most out of our training buck. He examines what agility is and describes the distinguishing characteristics of change of direction, drills, and perception. Keir also underscores the power of asking the right questions about testing and training and shares his advice on how strength and conditioning coaches can find success in their careers.   The body will only move at the speed the brain is able to process and make decisions. – Keir Wenham-Flatt   This week on the Physical Preparation Podcast: * Keir’s background and his time as a collegiate strength and conditioning coach * Why Keir values reverse engineering the demands of sports * Improving pre-season testing in physical preparation * Questions strength and conditioning coaches need to ask themselves about testing * How to improve agility and speed training * General reactive tasks and the difference between pre-planned movements and agility * How awareness and presence of mind can overpower physical qualities * Sandpits and their massive impact on an athlete’s ability * Applying business strategies to sports and the lessons Keir learned from running his own business * Keir’s advice for former football players who want to try their hands at rugby   Related Content: * Keir Wenham-Flatt on How to Build an Elite Rugby Athlete   Connect with Keir: * Strength Coach Network * Strength Coach Network on LinkedIn * Strength Coach Network on Instagram * Strength Coach Network on Facebook * Keir Wenham-Flatt on LinkedIn   Stop the Frustration! Get the Complete Coach Certification Are you a young fitness trainer or coach? Are you frustrated by the results you’re getting or the lack of resources available to learn the skills you need to be successful? Are you struggling to get enough clients or wondering how long you’ll be able to follow your passion for helping others? It’s time to stop the frustration and stop worrying. It’s time to get certified! If you’re serious about improving your results, serious about becoming a better coach, and serious about increasing your bottom line, then you need the Complete Coach Certification. In this massive course, you’ll learn: * How to use the R7 system to create seamless,